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ONQOR Design

ONQOR Marketing

Point Group is a Financial Services Technology Company, who’s challenge was that they were looking for a creative design agency to help them create and build their new website. They wanted ONQOR to manage everything for them, from concept to creation. Making use of our teams in Design and DevHub, creative pathways were produced & built, keeping close to client requests. Keen to find out how they could use Social Media to their advantage, Point Group worked with our Marketing department on a LinkedIn Company Profile revamp, producing a framework and strategy for them moving forward to increase brand awareness and presence.

the client

Point Group is a Financial Services Technology Company, who help finance businesses grow, overcome challenges and engage their clients by providing them with innovative technology solutions. 

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the challenge

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the challenge

Point Group's challenge was that they were looking for a creative design agency who could help them create and build a magnificent, modern new website. This site was to include creative elements which needed to be custom coded to help the business stand out from competitors. They wanted ONQOR to manage everything for them, from concept to creation. The team at Point Group were also keen to find out how they could use Social Media, specifically LinkedIn, to their advantage, aiming to spread awareness and eduction about the business.

the solution

This client project made use of our teams in Design, DevHub and Marketing departments. Initial creative pathways were produced, after the client had chosen their favourite and added required amends, it was handed over to the DevHub team to work their magic.

Our Marketing Team worked with the client closely on elements of copy for their new site, whilst also giving their LinkedIn Company Profile a revamp, with the aim of developing a structure and strategy for them moving forward to increase brand awareness and presence.

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ONQOR Design

Graphic Design

UI / UX Design

Graphic Design

Iconography

ONQOR Design were tasked with the design of iconography to extend Point Group's current brand guidelines. The client requested fresh icons, with a bespoke feel. We used their present colours as stated in their brand guidelines to ensure consistency throughout diverse channels the icons would be placed on.

UI / UX Design

Point Group contracted us to develop a cohesive and immersive website for their business. Not only gifting the user all the information that they need, but also encouraging engagement through levels of interactivity throughout the site. We worked hard on solidifying brand assets (logos, colour palette, typefaces and graphics), and produced graphic visualisations to describe how Point Group operates and the structure of the services they provide.

The finished site had parallax sliders and node animation in the hero section. Overall, this site focuses on providing users with a more interactive experience aimed at sustaining user engagement and ultimately creating opportunities for users to get in touch.

Take a look at the website!

ONQOR Marketing

Strategy & Consultation

SEO

Strategy & Consultation

Social Media (LinkedIn)

We worked with PointGroup alongside the design & development of their new website to revamp their LinkedIn Company Profile and develop a structure and strategy for them moving forward to increase brand awareness and presence. We worked closely with their CEO to tidy up and restructure employee profiles.

We worked on a consultant basis towards the end to walk-through strategy developed, top tips and answer any questions they had about using LinkedIn, posting updates, best practices and how to gain traction and traffic to their page.

SEO

Initial SEO

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